By Stephen Ubanna
Until she was appointed, Head of Marketing of the United Bank of Africa, regarded in financial circles as a pan African Bank , founded on a solid foundation , some years ago, not much was known about Dupe Olusola in her private life. Her appoint as the UBA head of Marking from her private business , appears to have brought out the best in her in marketing that she has become a household name in sporting and Entertainment circles because of her role in ensuring UBA, sponsorship of events in such sectors of the economy.
She is not only a household hold name in the sports and Entertainment Industry but in the nation’s financial sector, particular, the UBA, family. She has become so popular in the UBA; family that staff sees her as a rising Star in the financial behemoth. Her activities are even noticed outside the nation’s Banking Industry.
For the fifth consecutive time, she was said to have been listed among one of Nigeria’s inspiring women in 2019 by different Organisations. The good news was these are women drawn from a diverse range of backgrounds and sectors of the economy. They are women who were said to have impacted positively on their Communities through the power of their strength and ideas as well as their achievements.
According to the leading Ladies Africa, these women who have giant strides in the world of business, politics, advocacy, governance and enterprise. Many believe that the UBA Head of Marketing the list was not unexpected. This is because of her visionary leadership with the aim of development and delivery of integrated strategy for the Bank and its subsidiaries.
Note, ‘’ she is always passionate on matters concerning involving women and empowerment, Economic Development of underdeveloped economies and financial inclusion of the disadvantaged in the society.
Prior to her her appoint ment as UBA Head of Marketing, , She was into private business , where she was the Chief Executive Officer of Terago, a flourishing business. To show her skills in marketing, She was said to have spearheaded a partnership with the multi-national soft drinks giant, Coca- Cola to produce Five Alive Pulpy Orange Juice, thus making Terago, the sole local raw material for producing the Juice, which is in high demand in Nigeria and other countries in the West and Central African sub-regions.
The list of other Organisations founded by him which made her an asset in UBA Marketing Department includes Abisoye Ajayi Akinfolarin, Pearls African Youth Foundation, a Non-Governmental Organisation, NGO, aimed at educating young girls in ungoverned area within the country, particular , Communities in the north eastern states of Adamawa, Boro and Yobe states with technological skills.
Recall that on November 1, 2018, Abisoye was named one the 10 CNN heroes of the year. The British Broadcasting Corporation, BBC, may have also noticed her achievements as she was listed as one of the Corporation’s women of note.Mrs. Olusola, the UBA , Head of Marketing may not have concentrated her entire efforts in the Bank to marketing as she has used her spare time to write books is Building a Conscious Career, a book that equips career enthusiasts with necessary knowledge and resources to build a career that not only excites and rewards but also positively a affect the lives of others.
Close associates describe her as a ‘’tri-sector leader with several years of experience working different sectors of the economy from the non –profit, private to public sectors of the economy as a development professional. She was said to have started a career in development over a decade ago with Actionaid International Nigeria .
Given her connection in the business world, She led Corporate Citizenship for Samsung Electronics West Africa and currently sits as Director of Strategy, Lagos state Employment Trust Fund. With such towering achievements and several others more , Dupe Olusola, had not allowed it to enter into head as she remained very humble and accommodating.
The UBA, enterprising woman, according to sources owe her success and development of her skills as talented marketer to Tony Elumelu, Chairman, UBA and Founder Eluemelu Foundation who gave Staff the Staff the free hand to excel.
She gave kudos to Kennedy Uzoka, the UBA, Group Managing Director, for all the support and encouragement that had brought out the best in her over the years to contribute to the growth and development of the Bank which had turned out to be one of the most financially solid in the African Continent.